Turning Stories Into Strategies – Where Authenticity Meets Impact in Every Post

Social Media Manager & Brand Strategist

  • Consistency.

    Consistency is the backbone of effective branding and social media success. By maintaining a steady and recognizable presence across platforms, I ensure brands build trust and reliability with their audiences. This includes delivering high-quality content on a regular schedule, aligning messaging with brand goals, and building a cohesive style and voice that audiences can count on.

  • Quality.

    Every interaction with a brand should reflect excellence. From stunning visuals to thoughtful captions and engaging videos, my work prioritizes both aesthetics and substance. High-quality content doesn’t just attract attention while also integrating User Generated Content this is cohesive with the brand’s overall tone —it inspires action and builds a reputation for professionalism and value while also highlighting the end user, which is an extension of the brand.

  • Community.

    Social media isn’t just about posting—it’s about people. I’m passionate about creating spaces where brands can have real, meaningful connections with their audience. Engaging directly with followers, responding to comments, and sparking conversations, helping brands transform passive viewers into active members of a thriving community.

  • Connection.

    Every successful campaign needs is a genuine connection. Creating content that resonates on a personal level, addressing each audience's unique needs and interests. By showing authenticity and understanding, it’s important to help brands secure deeper relationships that go beyond the transactional.

Services

    • Tailored content strategies designed for consistent engagement.

    • Platform-specific content creation for Instagram, TikTok, LinkedIn, Facebook, and more.

    • Analytics-driven strategies to boost engagement, retention, and ROI.

    • Photography, videography, and editing.

    • High-quality, audience-focused blogs, captions, and storytelling.

    • Video creation using tools like Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, and CapCut (Desktop).

    • Establishing brand identity and authentic voice.

    • Community-building strategies to foster loyalty and advocacy.

    • Customer-focused messaging to address audience pain points and solutions.

  • Proficient in top programs, including:

    • Adobe Illustrator

    • Procreate

    • Canva

    • Lightroom

    • Optimized Campaigns

    • Targeted Strategies

    • Multi-Platform Ads

    • Ad Copy & Creative

    • Performance Tracking

    • Smart Budgeting

Portfolio Highlights

    • GunBroker.com/Ammo Inc: Enhanced digital ad strategies and streamlined workflows for maximized efficiency.

    • Ultimate Defense Firing Range: Built community engagement through targeted content strategies and training programs.

    • Weber Outfitters: Developed content that boosted archery and firearms product sales.

    • Mo Vet Outdoors: Volunteer work supporting their mission through social media strategy and content creation.

    • Kryptek (Content/Influencer)

    • Trekin Outdoors (Filming)

    • Sisterhood of the Outdoors (Content Creation)

    • Apls Outdoorz (Content Creation)

    • Barnett Crossbows (Content Creation)

    • WileyX (Content/Influencer)

    • Cordova Coolers (Content/Influencer)

    • StopBox USA (Content/Influencer)

    • Trigger Hill (Content/Consultant)

    • Reticle Up (Photography and Videography)

    • HuxWrx (Influencer)

Experience

    • K.10Social, Freelance (2016 – Present): Social Media Manager, Content Creator, and Brand Strategist.

    • GunBroker.com/Ammo Inc (2024 – 2025): Digital Advertising Sales Specialist.

    • Ultimate Defense Firing Range (2015 – 2024): Firearms Sales Associate and Community Educator.

    • Weber Outfitters (2023 – 2024): Archery and Firearms Sales Specialist.

    • Social Media Platforms: Instagram, TikTok, LinkedIn, Facebook, YouTube.

    • Design & Content Tools:

      • Adobe Premiere Pro

      • Final Cut Pro

      • DaVinci Resolve

      • Adobe Illustrator

      • Procreate

      • Canva

      • Adobe Lightroom

      • CapCut (Desktop)

      • Canon

      • Sony

    • Strategy: Analytics & Market Research, Copywriting, Team Leadership.

    • Certifications: USCCA & NRA Range Safety Officer, Glock & Smith & Wesson Armorer.

CONTACT